Emmetex at the 39th Hyères Festival: Creativity, Innovation, and Talent
The 39th Hyères Festival reaffirmed its status as a global beacon for celebrating emerging talent in fashion, accessories, and photography. Once again, Emmetex had the privilege of collaborating with a selection of designers, thanks to its partnership with Première Vision, supporting them in the creation of labeling and packaging that brought their creative visions and brand identities to life.
Dolev Elron
Distortion and deconstruction lie at the heart of Dolev’s work, blending three-dimensional details seamlessly into garments. Hot stamping and material contrasts transformed denim patches into a new expression of tailoring.
Winner of the Grand Prix du Jury Première Vision
Tal Maslavi
A “mega-galactic” patch reimagines the back of trousers as a bold design statement. Featuring translucent details and laser-cut elements, Tal Maslavi’s project exemplifies technical innovation and creativity.
Special Jury Mention
Gaëlle Halloo Lang
Inspired by the world of football and terrace culture, Gaëlle’s high-definition textile labels, with slanted typography and a matte finish, perfectly align with her aesthetic.
Winner of the Prix du Public de la Ville de Hyères
Logan Monroe Goff
The biker universe comes alive in Logan’s work, where labels and hangtags evoke the robustness and authenticity of the motorcycle world.
Winner of the prix de la Collection Écoresponsable Mercedes-Benz
Clara Besnard
Tiny aluminum foil stickers bearing the brand’s logo were Emmetex’s contribution to Clara, a designer of avant-garde eyewear with a sophisticated vision.
Winner of the Prix Hermès des Accessoires de Mode
Maria Nava
Maria explored unconventional materials like silicone, transforming them into versatile, multifunctional accessories.
Winner of the Prix de la Ville de Hyères in the Accessories Category
Victor Koehler e Victoria Baia (La Cage)
The duo explored modern craftsmanship with a square chevron-pattern label created on a loom and a triangular label inspired by sports pennants. A texon patch reminiscent of classic denim back pockets added strong visual identity to their collection.
Lilian Navarro
Lilian transformed his name into a barcode, blending identity and anonymity in a conceptual woven label. Additionally, he designed an orange keychain with raised text and a playful banana-shaped luggage tag with interactive flaps, showcasing his witty and inventive design approach.
Kenshiro Suzuki
Kenshiro’s pure organic cotton label hides the designer’s name in a subtle tone-on-tone effect, embodying a quiet, sustainable elegance that unites minimalism with refinement.
Fabian Kis Juhasz
Fabian’s soft pink woven label, with its double-weave detailing, highlights a minimalist approach that integrates branding seamlessly into the garment, elevating the label to a refined design feature.
Julianne Courtois
For Julianne Courtois, Emmetex crafted innovative packaging with bombé effects achieved through a die-cutting process that preserved the integrity of the paper. The result was sophisticated, three-dimensional curves that embodied her creative vision.
Lucien Vantey
Focusing on sustainability, Lucien chose 100% recycled polyester for his woven labels. Emmetex collaborated on creating fun and visually engaging designs, including an intricately detailed frog graphic that showcased an exceptional level of precision.
Julie Mouly-Pommerol
Julie’s set featured a laser-etched business card with an “H” and a digitally printed hangtag with layered, blurred imagery. Her letter-style hangtag, sealed with wax, conveyed her personal and authentic design approach.
Camille Cireddu
Camille collaborated with Emmetex to produce premium packaging, including a box, a metal plate, and a finely woven pouch. This small leather goods pouch stood out for its exquisite texture, transforming it into an accessory that enhances her collection’s elegance and aesthetic.
A Collective Success
The 39th Hyères Festival celebrated talent, innovation, and craftsmanship—values that Emmetex holds dear. We are proud to have supported these extraordinary designers on their journey and honored to collaborate with so many winners this year.
A heartfelt thank you to the Hyères Festival and Première Vision for making this unique experience possible. We look forward to continuing to support emerging creativity and discovering the talents that await us at the next edition. See you next year!